LEAD Action News Volume 14 Number 3, June 2014

Volunteer Labour Keeps The LEAD Group Alive

Lead Safe World

In May of 2014 The LEAD Group launched a crowdfunding campaign on the Chuffed platform. The campaign was developed by Georgeina Clear (volunteer marketing and promotion staff) who was responsible for the creation of the campaign image as well as filling out all the necessary information on the Chuffed website as well as the calculation and accounting efforts necessary to get the campaign off the ground and provide reasonable rewards.

David Czolij and Yiru Rocky Huang, were also a part of the team, responsible for the creation of the campaign flyer and distribution of its contents both digitally and physically. Rocky created an email campaign using MailChimp to broadcast to The LEAD Group's subscribers as well as assisting in the distribution of flyers to nearby business and houses.

Ultimately the campaign raised a total of $2760 which is over the halfway mark of the original $5000 goal. It brought in much needed funding and allowed The LEAD Group and GLASS to keep operating and contributed to the collation of our 2000 test results that we have collected over the past 8 years.

The Chuffed campaign has been a valuable lesson as well as an excellent group exercise for The LEAD Group and it really got the team to work together and boosted the morale of all involved. More information on that media release can be found here (Opportunity-to-Make-Your-Place-and-Australia-Lead-safe.pdf).

It is the dedication and passion of its volunteers that has allowed The LEAD Group to continue its lead awareness promotion and advice service. It is important to note that it is due to the effort of our volunteers that we were able to survive our first year without funding.

Contents

LEAD Action News vol 14 No 3, Volunteer Labour Keeps The LEAD Group Alive

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