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Medical Lead Awareness:- LEAD Group Campaign by General Practitioner, Dr Ben Balzer, Vice President of The LEAD Group Inc Background Previous programs by Lead Advisory Service (LAS) and the Lead Reference Centre, have developed infrastructure, and have increased community awareness of Lead Poisoning as a major issue. Expansion and Integration The 1998-99 Program is based on community empowerment and expansion of awareness, and expansion of case identification by GPs, and integration of action with other community based groups. Community Empowerment Program Continue successful outreach (COE, Community Outreach and Education) program of the LAS; Forge ties with other community organisations eg Childbirth Educators Association, Parents Centres Australia, Centacare Parent line, ACE Associates in childbirth education, Tresillian, Karitane and promote their awareness of lead-related issues. Medical Awareness Campaign This campaign aims to increase awareness of lead poisoning amongst doctors and the community alike. The basis is the development of a risk-identification questionnaire, to identify children at risk of lead poisoning by the use of a simple questionnaire. If there is a positive response to any question about a risk factor, then blood testing is medically indicated. This strategy is a "pull" strategy. It aims to generate the attention of doctors by bringing "at-risk' children to their notice. This is in contrast to "push" strategies such as educational mail-outs.
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